Francis Doku is a seasoned marketing communications professional, media executive, digital marketing expert, and content creator with over two decades of experience in destination marketing, strategic communications, and storytelling.

As CEO of Maestro Africa Group, he has led transformative campaigns and curated cultural events that amplify Ghana’s tourism narrative while promoting pan-African collaboration. His work blends creativity with strategy to position destinations for long-term, sustainable growth.

A respected journalist and commentator, Francis is the host of Africa Rising, a podcast exploring travel, tourism, culture, MICE and innovation across the continent. He also authors the Explore Africa travel column in Ghana’s leading newspaper, the Daily Graphic, and contributes regularly to Voyages Afriq magazine—using these platforms to spark dialogue around travel trends, aviation, and policy within the African tourism landscape.

He currently serves as Media Strategy Lead for South African Tourism in Ghana, where he designs and executes campaigns that drive visibility, influencer engagement, and MICE-focused promotions to support regional travel and destination positioning.

A forward-thinking leader, Francis understands the evolving demands of global tourism and the opportunities presented by digital transformation. His commitment to leveraging technology, analytics, and social media to enhance visitor experiences positions Africa to compete confidently on the global stage while preserving cultural authenticity.